Growth Strategy Development
We help you create competitive advantage, discover unmet needs, neutralise competitive threat and improve ROI by understanding what is most important to customers, and better aligning the internal team with market reality.
Growth Strategy Day - Unlocking Value
1 day workshop
Rapid Customer Growth Insights
4-6 week process
Growth
Strategy
8-12 week process
Value Growth Maximisation
12-month process
FROM $12,000
GROWTH STRATEGY DAY – UNLOCKING VALUE
1 day workshop applying the Vennli Choice Analytics Internal platform. Leverage team perspectives to rapidly create growth options and competitive advantage. Distil internal thinking and use Vennli analytics to visualise and unlock value.
Hierarchy and relative importance of up to 10 choice factors
Competitive brand perceptions (up to 2 competitors)
Unmet needs and areas of low perceived value
Strategic options through to plan on a page
Internal engagement and alignment
FROM $20,000
RAPID CUSTOMER GROWTH INSIGHTS
Apply the Vennli Choice Analytics platform to rapidly understand what really matters to consumers. A 4-6 week process, that creates options for value growth and competitive advantage.
Hierarchy and relative importance of up to 12 choice factors
Venn diagram of brand perceptions by customer segment (up to 3 competitors)
A heatmap of competitive strength for strategic decision making
Clarity on unmet needs for innovation
Areas of low perceived value to improve ROI
Strategic options
Internal/external engagement and alignment
Vennli Choice Analytics Survey and Topline Insights
FROM $35,000
GROWTH STRATEGY
Apply the Vennli Choice Analytics platform to rapidly understand what really matters to consumers. An 8-12 week process, that creates options for value growth and competitive advantage. Apply rich segmentation analysis to develop strategies that win the customers choice. Measure the effectiveness of your investment and actions through 12-months access to the Vennli platform.
Hierarchy and relative importance of up to 15-20 choice factors
Venn diagram of brand perceptions by customer segment (up to 3 competitors)
A heatmap of competitive strength for strategic decision making
Clarity on unmet needs for innovation
Areas of low perceived value to improve ROI
Strategic and executional options
Insights from additional questions e.g. desired new products, preferred sources of information
Internal/external engagement and alignment
Rich segmentation analysis
Vennli Choice Analytics Survey and Detailed Insights
Competitive Advantage Strategic Planning
12 months license which enables repeat use
FROM $49,000
VALUE GROWTH MAXIMISATION
Apply the Vennli Choice Analytics platform to rapidly understand what really matters to consumers. A 12-month process, that creates options for value growth and competitive advantage, evaluates executional progress and measures success. Apply rich segmentation analysis to develop strategies that win the customers choice. Maintain momentum and deliver growth results through quarterly value growth updates and a 12-month benchmarking review.
Hierarchy and relative importance of up to 15-20 choice factors
Venn diagram of brand perceptions by customer segment (up to 3 competitors)
A heatmap of competitive strength for strategic decision making
Clarity on unmet needs for innovation
Areas of low perceived value to improve ROI
Strategic and executional options
Insights from additional questions e.g. desired new products, preferred sources of information
Internal/external engagement and alignment
Rich segmentation analysis
Vennli Choice Analytics Survey and Detailed Insights
Competitive Advantage Strategic Planning and quarterly review (3x)
Benchmark review
12 months license
We believe greater value is created when key stakeholders across the team are engaged in the end-to-end process from growth context and choice factor definition to insight evaluation, strategic decision making and executional planning. The Competitive Choice Advantage process is a proven way to generate greater value and improve the success of strategic decision making and change initiatives.
Interested in creating competitive advantage?